Making Blog Marketing Easy - Give Them the Code

So, you want people to blog about your product, but you have no idea about how to get them to do it.


Why not make it easy for them? A perfect example of this is IFILM's Academy Awards Blogger Toolkit.



This site not only provided the content including movie trailers and awards speeches as old as 1935 for bloggers to post, but also instructions on how to do so. They even included code for embedded movie players for various award categories.

Many bloggers love interactive content that will draw and keep readers on their site, so this type of high-quality content is sure to be welcomed by many.

Remember, the easier content is for the bloggers to post, and the more valuable they find it to entice readers, the more likely it will be posted.